See this? It’s my magic bag of tricks – FUNDRAISER tricks. In it you will find everything one of your minions needs to sell your products for you. Think about that…a whole legion of sellers hitting the pavement to make you money. Ready to learn what’s inside?
Today we’re talking about one of the hottest trends in direct sales –fundraisers. If you haven’t done one already, chances are it’s because you still may be a little bit unsure about how they work. I mean, what materials do you need to include in the packets you give your participants?
I’m here to explain it to you – and I promise it is so super simple, you’ll be adding fundraisers into your direct sales income stream in no time.
So, what exactly is a Participant Packet? Well, it’s the envelope of paperwork each individual participant gets to take home to sell your goods. This would be the little soldiers on the ground working for you – all of the kids who take the packet home to mom and dad.
So what should you include? Oh, and before I forget, make sure you download your printable guide to what to include in a fundraiser participant packet, yours free, just click the link under this video. You’re going to want to print it off for easy reference as you build your own participant packages. Plus, it will look nice in your direct sales training notebook.
Ok, so, The first thing to include is your “Letter to the Parents” – in this short letter, take a minute to thank the parents for helping the organization with the fundraiser, because, let’s face it, it’s really Mom and Dad who sell the products in most cases. Your letter should also describe what the funds are being used for, and go over technical details like when the orders are due, and how payment needs to be made.
You’re going to want to collect the money due when the order is placed, not when the product is delivered, so mention that in your letter. And let the parents know HOW to collect payments, either via cash, check, or credit card, depending on what you’ve worked out with the organization.
And here’s a quick tip: If you do decide to collect checks, have them made out to the ORGANIZATION, not to you or your business. Then the organization can write you one big check. This also eliminates your risk of checks bouncing.
You’ll also want to include your Order Form. Some direct sales companies offer fundraising order forms for their consultants, but if yours does not, never fear! You can create one yourself in an excel file. Simply list your products here at the top, and have a place for customer names and contact info. They just write in the quantity of the items they want, and add them up at the end of the line.
Now, if you are working with a school or larger organization, and want to offer prizes to the participants, you know, all those chatskies like mini slinkies and bouncy balls that the kids all want from those slick prize brochures, where they are trying their best to win the inflatable recliner for their room that all us parents secretly hope they fail at because it’s ugly and would take up too much space?
Yeah, those. If you are offering prizes, make sure to include a prize brochure for each participant in your fundraising participant packet. This will keep them motivated! If you have another sort of creative rewards system that does not include prizes, you can put a flyer in the packet describing it, or add the info onto your letter to parents.
Finally, you need an envelope to put it all into. The envelope is super important – don’t make the mistake of simply stapling or paperclipping the materials together for participants. Why? Because they need somewhere to put the money they collect so they don’t lose it before the fundraiser is over! Trust me, it’s worth the extra expense to stay organized.
And that’s it! Make sure you click on the link below to download your free printable guide to what to include in a fundraiser participant packet for quick reference and to put in your Direct Sales Training Notebook, and if you haven’t yet signed up for the free Fundraising Made Easy webinar, where I show you 5 Easy Ways to Profit from Direct Sales Fundraisers, And How To Add Residual Fundraising Income To Your Business In the Next 30 Days or Less, you’ll be able to do that right below this video as well. Don’t miss out on this free business building training!
And remember a few minutes ago when I described how to create an order form? I’ll be telling you on the webinar how to get order form templates already done, just like the one here, so you don’t have to go through the trouble. It doesn’t even matter what company you are with.
Make sure you plan on joining me next time, when we’ll be turning expired catalogs from your company into envelopes to use for your fundraiser participant packets. Saving you money AND promoting more of your goods. See you then!
Make sure you click on the link to download your free printable income comparison guide for your Direct Sales Training Notebook, and if you haven’t yet signed up for the free Fundraising Made Easy webinar, where I show you 5 Easy Ways to Profit from Direct Sales Fundraisers, And How To Add Residual Fundraising Income To Your Business In the Next 30 Days or Less, you can do that below. Don’t miss out on this free business building training!